mramsey1Jun 21, 2017Audio Advertisers: It’s Time To Make Spots Much ShorterThis was the headline: “Fox adopting YouTube’s Six Second Ad Format.” “This is the first time that a broadcast television company has...
mramsey1Feb 20, 2017It’s Time For Radio To Make Spots ShorterYouTube has announced that they will no longer support 30-second ads that viewers can’t skip, starting 2018. No more. Nada. Zip. Why? A...
mramsey1Dec 28, 2016hivio 2016 – Glenn McQuaid and “Tales from Beyond the Pale”The power of audio is more than just music or even “spoken word.” With his partner Larry Fessenden, Glenn McQuaid is the co-creator of...
mramsey1Dec 8, 2016hivio 2016 – Jesse Thorn on Leveraging Podcasting and RadioWhat can the audio space – radio, online radio, and podcasters, learn from Jesse Thorn? Jesse is the host and producer of some very...