mramsey1Nov 13, 2017WAVVE – A New Solution to Make Audio ViralIt’s one of the toughest problems facing any of us in the audio space: How do we leverage social media to spread our actual audio...
mramsey1Nov 10, 2016hivio 2016: How to Transform Personalities into Digital BrandsEvery high profile brand and personality must now think of themselves as digital brands, but how? Chris Balfe has the answer. He’s a...
mramsey1Oct 25, 2016hivio 2016: How Radio Can Do Social Media RightHow can radio and other media brands do social media right? Why not ask the expert whose clients include NBC Universal, News Corp, and...
mramsey1Aug 10, 2016And the Future of Radio and Podcasting Talent is…Valerie Geller is a talent coach second to none. She works worldwide, coaching personalities in podcasting, radio, and television. In...
mramsey1Aug 2, 2016hivio 2016 – How Pandora is Changing Audio AdvertisingLizzie Widhelm is Pandora’s Senior Vice President of Ad Product Sales & Strategy where she spearheads the team that brings advertising...
mramsey1Dec 16, 2015How to “Fame”Think fame isn’t a formula? Think again. And RLM Public Relations head Richard Laermer is going to spell it out for you. A...
mramsey1Dec 11, 2015What Radio Can Learn from TV…and what TV learned from the Serial podcast. Disruption is rampaging through the TV industry, and there are a lot of lessons there for...
mramsey1Nov 19, 2015Why Slacker is Radio’s Best-Kept SecretHow can terrestrial radio partner with online radio for the benefit of both? That’s just one topic tackled by Duncan Orrell-Jones, CEO of...
mramsey1Sep 22, 2015The Amazing Advertising Impact of Podcasts – PodcastOne’s Mike AgovinoPodcasting is helping millions of listeners fall in love with audio all over again. That’s from the perspective of someone who has been...
mramsey1Aug 4, 2015How to Master Social MediaHow can audio brands master social media? What are the best practices in social media for audio brands? How should audio brands be...
mramsey1Jul 23, 2015How Audio Advertising is ChangingWhat is the future of audio advertising? That’s what I set out to learn from a true expert: Kirsten Wolf, VP Media Director of Starcom...
mramsey1Jul 14, 2015Marilu Henner Loves Radio – and Listeners Love MariluWhat’s there to love about radio? A lot, according to Marilu Henner. Indeed, my conversation with the always warm and spirited Marilu was...
mramsey1Jul 8, 2015The Future of Radio Talent – iHeartMedia’s Dennis Clark at hivioSo you think the future of radio is shutting up to play more songs? Think again. Dennis Clark is iHeartMedia’s secret weapon when it...
mramsey1Mar 11, 2015The Power of Audio StorytellingRobert McKee is a teacher of Story and author of the classic book Story. Style, Structure, Substance and the Principles of Screenwriting....
mramsey1Feb 24, 201540 Years 40,000 Sales Calls – a Conversation with Barry DrakeThere are few class acts in the radio and TV business classier than Barry Drake. After an amazing career leading a variety of radio and...
mramsey1Oct 24, 2014What Radio Needs to Know About MillennialsIf you were born in the 80’s or 90’s, you’re in your late teens to early 30’s today. You are also a digital native and quite unlike older...
mramsey1Oct 13, 2014How to Monetize Your PodcastWhat’s the upside for advertising on podcasts? Where is it going and how can your podcast get a piece of a growing advertising pie?...
mramsey1Sep 29, 2014Proof that Terrestrial Radio Can Make Money StreamingI’m tired of certain “chiefs” of the radio industry who diminish the prospect of making money from streaming, as if Internet radio is...
mramsey1Sep 25, 2014Ryan Holiday: How to Grow Your Media Brand the Silicon Valley WayQuick Summary: How do today’s tech startups launch and scale big and fast? By using a new union of traditional and direct marketing and...
mramsey1Sep 15, 2014How “Smartcuts” Can Transform Your Media BrandQuick Summary: How can your media brand leapfrog your competition? Not by shortcuts but by “smartcuts.” Here are a few examples that you...