WAVVE – A New Solution to Make Audio Viral
It’s one of the toughest problems facing any of us in the audio space: How do we leverage social media to spread our actual audio...
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mramsey1
- Nov 10, 2016
hivio 2016: How to Transform Personalities into Digital Brands
Every high profile brand and personality must now think of themselves as digital brands, but how? Chris Balfe has the answer. He’s a...
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mramsey1
- Oct 25, 2016
hivio 2016: How Radio Can Do Social Media Right
How can radio and other media brands do social media right? Why not ask the expert whose clients include NBC Universal, News Corp, and...
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mramsey1
- Aug 10, 2016
And the Future of Radio and Podcasting Talent is…
Valerie Geller is a talent coach second to none. She works worldwide, coaching personalities in podcasting, radio, and television. In...
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mramsey1
- Aug 2, 2016
hivio 2016 – How Pandora is Changing Audio Advertising
Lizzie Widhelm is Pandora’s Senior Vice President of Ad Product Sales & Strategy where she spearheads the team that brings advertising...
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mramsey1
- Dec 16, 2015
How to “Fame”
Think fame isn’t a formula? Think again. And RLM Public Relations head Richard Laermer is going to spell it out for you. A...
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mramsey1
- Dec 11, 2015
What Radio Can Learn from TV
…and what TV learned from the Serial podcast. Disruption is rampaging through the TV industry, and there are a lot of lessons there for...
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mramsey1
- Nov 19, 2015
Why Slacker is Radio’s Best-Kept Secret
How can terrestrial radio partner with online radio for the benefit of both? That’s just one topic tackled by Duncan Orrell-Jones, CEO of...
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mramsey1
- Sep 21, 2015
The Amazing Advertising Impact of Podcasts – PodcastOne’s Mike Agovino
Podcasting is helping millions of listeners fall in love with audio all over again. That’s from the perspective of someone who has been...
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mramsey1
- Aug 4, 2015
How to Master Social Media
How can audio brands master social media? What are the best practices in social media for audio brands? How should audio brands be...
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mramsey1
- Jul 23, 2015
How Audio Advertising is Changing
What is the future of audio advertising? That’s what I set out to learn from a true expert: Kirsten Wolf, VP Media Director of Starcom...
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mramsey1
- Jul 13, 2015
Marilu Henner Loves Radio – and Listeners Love Marilu
What’s there to love about radio? A lot, according to Marilu Henner. Indeed, my conversation with the always warm and spirited Marilu was...
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mramsey1
- Jul 8, 2015
The Future of Radio Talent – iHeartMedia’s Dennis Clark at hivio
So you think the future of radio is shutting up to play more songs? Think again. Dennis Clark is iHeartMedia’s secret weapon when it...
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mramsey1
- Mar 11, 2015
The Power of Audio Storytelling
Robert McKee is a teacher of Story and author of the classic book Story. Style, Structure, Substance and the Principles of Screenwriting....
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mramsey1
- Feb 24, 2015
40 Years 40,000 Sales Calls – a Conversation with Barry Drake
There are few class acts in the radio and TV business classier than Barry Drake. After an amazing career leading a variety of radio and...
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mramsey1
- Oct 24, 2014
What Radio Needs to Know About Millennials
If you were born in the 80’s or 90’s, you’re in your late teens to early 30’s today. You are also a digital native and quite unlike older...
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mramsey1
- Oct 12, 2014
How to Monetize Your Podcast
What’s the upside for advertising on podcasts? Where is it going and how can your podcast get a piece of a growing advertising pie?...
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mramsey1
- Sep 29, 2014
Proof that Terrestrial Radio Can Make Money Streaming
I’m tired of certain “chiefs” of the radio industry who diminish the prospect of making money from streaming, as if Internet radio is...
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mramsey1
- Sep 24, 2014
Ryan Holiday: How to Grow Your Media Brand the Silicon Valley Way
Quick Summary: How do today’s tech startups launch and scale big and fast? By using a new union of traditional and direct marketing and...
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mramsey1
- Sep 14, 2014
How “Smartcuts” Can Transform Your Media Brand
Quick Summary: How can your media brand leapfrog your competition? Not by shortcuts but by “smartcuts.” Here are a few examples that you...
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