mramsey1Jun 28, 2015What Apple’s Beats 1 Means for Your Radio BrandThe shape of Apple’s new live-streaming radio station Beats 1 is coming into focus, and it’s full of exclusive celebrity content: The New...
mramsey1Oct 7, 2014Radio: What Happened to BIG?A few weeks ago I was very pleased and flattered to be part of the opening presentation at the Public Radio Program Directors Conference...
mramsey1Sep 11, 2014Is Bob Hoffman’s Argument “Full of Crap”?Tongues are wagging about NAB keynoter and self-styled “ad contrarian” Bob Hoffman’s profanity-laced critique of online advertising....
mramsey1Sep 10, 2014How to Make Your Message “Viral” – Growth Hacker Mark Middo at hivio 2014How do you make your audio brand go “viral”? Mark Middo should know. He’s a “growth hacker,” an entrepreneur who builds growth into the...