You can limit yourself by your delivery mechanism. That’s the message from Jennifer Ferro, General Manager of LA’s legendary...

It’s easy to make the mistake – the one that confuses PPM gadgets with flesh-and-blood people. So much of our success and failure hinges...

What’s the future of radio? The answer is not “technology,” although that’s part of the answer.  The answer is to leverage what can’t be...

Recently, Malaysia’s BFM, a business radio station, interviewed me about developments in radio – what’s changed and what’s about to...

“Pray and spray” is rarely the most effective form of marketing. How can you target potential station listeners across platforms (mail...

John Winsor is the head of a fabulous new agency called Victors & Spoils. John is the author of Flipped: How Bottom-Up Co-Creation is...

Personality is central to radio’s advantage over other media now and into the future. So how can you find (and be) a better one? Those...

Recently the good folks at Spacial Audio Systems interviewed me about all kinds of issues related to the trajectory of online (and...

What does radio have to do with social media and vice versa? Last week I was honored to speak with Cantore Creative founder Chris Cantore...

Most broadcasters get the logic for providing audio content online by streaming and on-demand. We focus a lot on streaming because it’s...

Michael Stelzner is the creator of the fantastic site SocialMediaExaminer.com, one of the leading – if not the leading – social media...

It’s social media week here on the MRM blog! I’m going to kick off with a conversation about Facebook – does it matter for your broadcast...

Anyone who is a “radio naysayer” is really telling radio “you can be more – you can be better.” And I think that’s a good thing. Watch...

How much potential radio revenue is left on the table in your market? What if radio were less scary or complicated to buy for small- and...

Many radio broadcasters still don’t understand that video is an important component of their digital strategy, let alone understand that...

The more you profit from the status quo, the less inclined you may be to make the moves necessary to thrive in the future. This was the...

MarketWatch and also the first president of CBS Digital.  We talked at length about the challenges media in general – and radio in...

The short answer is “no.” In the mediaverse where there are no lines between radio and other media, we have the “permission” of each of...

When is a promotion more than a promotion? When it cascades into the talk of the town. So it seems to be for the folks at US 93.3, er… US...

What is it going to take for the radio industry to profit from its digital potential? That’s the topic I took up with Brian Benedik,...