What Radio Can Learn from Pixar – Emma Coats at hivio 2014
If your brand is a story, then how can you best bring that story to life? Who knows more about story that the artists who work at Pixar –...
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mramsey1
Feb 8, 2014
“What Else Ya Got?”
Not long ago I was pitching a TV project to a cable network programming head. It wasn’t quite the right fit, evidently, and he told me...
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mramsey1
Aug 14, 2013
What Google+ and Hangouts can do for Radio Broadcasters
Among the presenters at this year’s hivio radio ideas festival were two Google execs: Gabriela D’Addario and Maggie Ferrante. They are...
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mramsey1
Jul 30, 2013
Lessons for Radio from a World-Class Brand: The San Diego Zoo
What could radio broadcasters possibly learn from a Zoo? Ask the folks at hivio, the first inaugural radio ideas festival, because this...
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mramsey1
Jul 8, 2013
Solving Radio’s Attention Crisis – Mark Ramsey’s hivio 2013 Opener
It’s called: Solving Radio’s Attention Crisis. What attention crisis, you may ask? Watch this presentation and find out, because the...
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mramsey1
Jul 5, 2013
Key Takeaways from the hivio Radio Ideas Festival
What are the key takeaways from hivio, our inaugural radio ideas festival? Listen and find out! Earlier this week I was honored to be one...
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mramsey1
Jun 23, 2013
hivio Radio Ideas Festival – The Afternoon Sessions, including Pandora
Yesterday, I posted the morning sessions from hivio, the first-ever radio ideas festival, a free event in San Diego. Today, you can watch...
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mramsey1
Mar 18, 2013
Introducing hivio – Radio’s First-Ever Ideas Festival
In this era of choice and abundance and consumer control, people will continue to embrace radio primarily because it offers them...
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mramsey1
Jan 7, 2013
Is Your Whiteboard “On Fire?”
I was on a conference call with a major radio talent recently and he made a comment that stuck with me: “Our whiteboard is on fire!” On...
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mramsey1
May 14, 2012
Radio Sellers and Programmers are finally on the Same Side
Value to clients is about more than running ads. And value to consumers is about more than simply playing music. That’s the new world of...
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mramsey1
Sep 5, 2011
How Radio can stay “Relevant”
Last week I was interviewed for a radio show by an international broadcaster and she asked me one question that has haunted me for days:...
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