Media Unplugged: The Diminishing Returns of Online Advertising

The diminishing returns of online advertising.

And…

Innovation lessons from the Grateful Dead.

Plus, rants and raves about the mixed reaction to Lyft’s new “Taco mode,” the easy way to win with Snapchat – assuming you’re HBO’s Game of Thrones, and the “dark side” of Influencers: Douchebags.

It’s episode 68 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey.

Listen as we go inside media to reveal the ugly truth!

Click the play button below:

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Special thanks to Jeff Schmidt for his amazing production support

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