Here comes the digital media shakeout!
And…
A recipe to reinvent your legacy media company.
Plus, rants and raves about the faux innovations from Staples, Pepsico, and others, and how KFC gets the media to do the marketing for them
It’s episode 49 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey.
Listen as we go inside media to reveal the ugly truth!
Click the play button below:
And if you’re reading this by email, click here for the audio.
And if you like what Tom and I are doing, please leave a comment on those sites!
To browse more episodes of Media Unplugged go here.
(For you RSS jockeys, here’s the feed).
And tweet us at @tomasacker and @markramseymedia using #mediaunplugged if you have any comments or content ideas.
Special thanks to Jeff Schmidt for his amazing production support.
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