There is a sense of inevitable satisfaction in the idea that we can get from digital platforms exactly what we want whenever we want it,...

Amazon lands NFL streaming rights…So what? And… Should Twitter be charging? Plus, rants and raves about Netflix’s new ratings system, the...

We had to produce some direct response ads for my podcast project (you’ve heard it, right?), but one of the would-be sponsors was a hard...

10 media trends you need to know. And… Niche! It’s the new mainstream! Plus, rants and raves about lying with podcast trend statistics...

I’m not in the business of crafting ads for clients. Let me get that out of the way right up front. And maybe that’s what permits me to...

Last week I told you about the new podcast I am producing for Wondery: Inside Psycho. This week I am proud to announce that Inside Psycho...

Today, I am proud to announce that my company, Mark Ramsey Media, has signed an agreement to develop content for on-demand audio...

YouTube has announced that they will no longer support 30-second ads that viewers can’t skip, starting 2018. No more. Nada. Zip. Why? A...

When you talk to radio broadcasters about their podcasting strategy, they tend to see it from the same perspective: The one that relates...

Oh but so much more than that. From MediaPost: The New York Times will launch a new daily podcast hosted by Michael Barbaro called “The...

How to win the war for attention. And… I am Keats, and so are you! Plus, rants and raves about TV promos missing the boat, and what...

I am blessed to do a lot of research work with Christian non-commercial broadcasters. As I travel around the country working with these...

Retail stores are closing all across the country. “It’s Amazon! They’re stealing our market!” That’s the refrain. And it’s true, right?...

Now that Facebook is all but “pay for play,” what’s the best way for you to maximize your time and your investment on the platform as you...

According to a new global media habits study from Kantar Millward Brown, if you think your audience hates advertising now, just wait. It...

I have written extensively about the challenges radio will have in cars with a dashboard which is built to sync with Apple Carplay and...

One of the biggest secrets in radio is what’s happening to listening over the long term. Talk to insiders and they will acknowledge that...

The power of audio is more than just music or even “spoken word.” With his partner Larry Fessenden, Glenn McQuaid is the co-creator of...

Cue the panic in the radio streets. Facebook is moving into the audio space by making available a publishing tool called “Live Audio.”...

What can the audio space – radio, online radio, and podcasters, learn from Jesse Thorn? Jesse is the host and producer of some very...