Can Analog Media Companies Drive Digital Revenue?
There isn’t a broadcasting company that doesn’t hope that answer is “yes,” and guess what: “Yes” is right. A recent New York Times piece...
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mramsey1
- Oct 12, 2016
hivio 2016: Panoply and the Business of Podcasting
Andy Bowers is the Chief Content Officer of Panoply, a leading podcast network and an innovator in the space. In this Q&A from hivio...
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mramsey1
- Jan 4, 2016
Look Out! Ford will Support Apple CarPlay and Android Auto by 2017
Ford is going all-in on bringing Apple CarPlay and Android Auto to the auto dashboard: Ford is making Apple CarPlay and Android Auto...
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mramsey1
- Dec 21, 2015
How Radio Can Make Money in Mobile
If you’re a radio broadcaster, your audience is mobile-first, but what about your audio platform? Increasingly, mobile is the place where...
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mramsey1
- Oct 19, 2015
Interacting with Audio Ads by Voice – XAPPMedia’s Pat Higbie
Is “touch” broken, when it comes to advertising? That’s the argument from XAPPmedia CEO Pat Higbie in this presentation from hivio 2015,...
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mramsey1
- Jan 28, 2015
Radio Survey: To Simulcast Spots or Not to Simulcast Spots
In the second release from a new study of radio industry thought-leaders, managers say their radio brands can make more money by...
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mramsey1
- Sep 29, 2014
Proof that Terrestrial Radio Can Make Money Streaming
I’m tired of certain “chiefs” of the radio industry who diminish the prospect of making money from streaming, as if Internet radio is...
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mramsey1
- Sep 17, 2014
How Broadcasters Can Monetize Their Mobile Apps
I have long argued that radio broadcasters demand too little of their mobile apps. Yes, they can stream the over-the-air content. But so...
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mramsey1
- May 26, 2014
Can Digital Revenue “Make Up” Lost Traditional Radio Revenue?
Are you wasting your time nursing digital pennies and dimes when the “big money” is in the dollars that flow to your coffers from...
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mramsey1
- May 8, 2014
Radio: Monetizing Fans who Love You
It’s not all about advertising, folks. Whether you’re a podcaster, a broadcaster, or something in between, how can you extract revenue...
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mramsey1
- Feb 19, 2013
How You – Behind that Radio Mic – Can Make Money Online
David Siteman Garland is the founder of TheRiseToTheTop, one of my favorite business oriented blogs, and “the Number One Badass Show,...
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mramsey1
- Feb 11, 2013
Is there a Business Model for Streaming?
Mike Agovino is COO of Triton Digital, the company at the leading edge of audio’s digital transformation and monetization. The digital...
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mramsey1
- Feb 10, 2013
The Game-Changing Revenue Opportunities for Online Radio
Mike Agovino is COO of Triton Digital, the company at the leading edge of audio’s digital transformation and monetization. The digital...
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mramsey1
- Sep 10, 2012
What if Digital for Radio is a Profit-Enabler, not a Profit-Center?
I came across an interesting opinion recently in a Fast Company piece called “Why VCs Still Love Social Media” in spite of legendary...
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mramsey1
- Aug 28, 2012
Radio’s Ridiculous Debate about Streaming – Part 1
The debate-of-the-week in the radio business is: What do we do to monetize our stream? Do we simulcast what’s on the air and throw it in...
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mramsey1
- Apr 9, 2012
NPR’s New Ability to Power Streaming Monetization
NPR’s recent deal with Triton Digital is more than a means of measuring webcast metrics. It’s also an important step in the direction of...
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mramsey1
- Jun 14, 2010
What Radio Doesn’t Understand about Streaming
From Inside Radio: Difficulty monetizing webcasts has some broadcasters pushing for a simulcast rule re-write. As listening to station...
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