mramsey1Oct 1, 2008What is “Attention” worth?Seth Godin once said it to me, and Kevin Kelly (one of my favorite thinker/writers) hints at it in this post: Radio is the envy of the...
mramsey1Sep 30, 2008The critical importance of “trial”In the category of “duh” comes this from Brandweek: Want to get someone to buy your product? Then give them one for free. While this...
mramsey1Sep 5, 2008Radio and the 55-foot-tall Lava LampThis video is not new, but many of you haven’t seen Seth Godin in action before. And this particular presentation is a version of his...
mramsey1Aug 11, 2008What “Mad Men” means for RadioThat other guy went on to create a show called Mad Men about the hustle and bustle (in more ways than one) of a New York ad agency circa...