Seth Godin once said it to me, and Kevin Kelly (one of my favorite thinker/writers) hints at it in this post: Radio is the envy of the...

In the category of “duh” comes this from Brandweek: Want to get someone to buy your product? Then give them one for free. While this...

This video is not new, but many of you haven’t seen Seth Godin in action before. And this particular presentation is a version of his...

That other guy went on to create a show called Mad Men about the hustle and bustle (in more ways than one) of a New York ad agency circa...

In fact, that’s quite right. And I’ve seen it firsthand. Most folks had no idea what differentiated these two services (and more than a...

From Seth Godin: [The Net] is the first mass marketing medium ever that isn’t supported by ads. If a newspaper, a radio station or a TV...

On one hand it’s terribly unfair to compare iPhone buzz with the buzz the radio industry aspires to. On the other hand, however, if you...

…especially the last five minutes. Some outstanding weekend viewing from Benjamin Zander, author and conductor of the Boston Symphony....

This isn’t new, but it’s good. Is “The Tipping Point” wrong? Is the idea of “Influentials” a myth? And is the implication of this that...

From an interview by Guy Kawasaki with Rohit Bhargava, author of Personality Not Included: Why Companies Lose Their Authenticity And How...

After he and his Imagineers had completed the GE “Carousel of Progress” for the 1964 World’s Fair, Walt invited a gaggle of GE executives...

That bell curve [above left] represents acceptance by the focused/excited/tastemaking community. Those are the people who love microbeers...

I feel almost silly going so far back to the marketing basics that I’m actually writing a post on positioning, but this graphic says so...

At least, that’s how they hope it works. Why don’t you do this more with your radio station? From Advertising Age: The CW is already...

Last week I heard that some companies who work with radio stations are convincing those stations to use their digital media assets to...

You either recognized them or you didn’t. You were either in the “club” – and congratulated yourself for being so – or you weren’t. Your...

The reintroduction of WNEW-FM to New York (online and on HD) illustrates how the radio industry will choose to battle its competitors in...

My tirade earlier this week on the unsatisfactory (to say the least) rebranding efforts for Radio recently introduced at the NAB masks...

Ah, the bullshit has shifted into high gear, as research is used and abused to convince the radio industry that it doesn’t know what the...

In some ways, the radio industry is like the movie theater industry. It could be argued that we primarily license content, we don’t own...