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mramsey1
Jan 23, 2013
What I Like about NASH FM
I’m not talking about the radio station (which is New York’s newest Country station), I’m talking about the website. Yes, I know this is...
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mramsey1
Nov 16, 2012
Digital Media: What’s in Store for 2013
Here are some stats from a brand new eMarketer report on U.S. digital media usage changes from now to 2013. I’ll focus on some highlights...
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mramsey1
Sep 10, 2012
What if Digital for Radio is a Profit-Enabler, not a Profit-Center?
I came across an interesting opinion recently in a Fast Company piece called “Why VCs Still Love Social Media” in spite of legendary...
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mramsey1
Aug 22, 2012
Gamification can Transform Radio’s Digital Platforms
Chris Bell is president of Triton Digital’s Applications and Services division. Triton is an innovator in bringing game mechanics to...
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mramsey1
Aug 20, 2012
What if Listeners Don’t Want to “Engage” with your Radio Brands?
There’s this assumption in digital-land that everybody wants to “engage.” That “engagement” is the ultimate goal of all digital...
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mramsey1
Jun 4, 2012
Radio is “Almost Invisible” to the Internet
Michael Robertson is best known as the founder of digital music pioneer MP3.com, but today he has an exciting new project, DAR.FM, that...
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mramsey1
May 24, 2012
Where are we on Radio’s Digital Frontier?
Recently I was the guest of honor on a call for digital players in the Christian radio space hosted by Chris Laney of Digital Frontiers...
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mramsey1
Apr 19, 2012
“By 2020 ‘Broadcasting’…will be Foreign to Anyone Under 40”
GigaOm bottom-lines this week’s NAB with this: If this week’s National Association of Broadcasters Show is any indication, by 2020...
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mramsey1
Apr 16, 2012
Radio, Should You Register Your Listeners Online?
Registration of consumers on radio’s web platforms is a hot topic at this week’s NAB. In this video I lay out some of the key arguments...
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mramsey1
Apr 12, 2012
Is Radio Losing the “War for Attention”?
Put these pieces together: First, Arbitron/Edison’s Infinite Dial study shows 30% year-over–year growth in the online radio audience (a...
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mramsey1
Apr 3, 2012
Are you in the Content Marketing Business?
Gary Vaynerchuk is the well-known digital entrepreneur and dynamo who parlayed a daily online video show into a publishing, speaking, and...
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mramsey1
Mar 29, 2012
What Wins in the New Radio Dashboard
A huge proportion of radio listening happens on the mobile devices known as automobiles, especially during the aptly-titled “drive...
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mramsey1
Mar 27, 2012
Dan Mason – “What Differentiates Radio is what Personalities Bring to the Table”
So is radio’s future something that happens “between the songs” or across a variety of traditional and digital platforms? Dan Mason...
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mramsey1
Mar 23, 2012
Radio’s Tablet Future
To understand the future you have to understand the folks who will populate it, especially those folks coming into demos that matter –...
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mramsey1
Mar 13, 2012
Radio is not “Just About Radio”
Of course Pandora “isn’t just about radio,” but nor is radio “just about radio.” Is it “about radio” when your station monetizes a daily...
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mramsey1
Mar 5, 2012
Can Your AM Station Earn 20X More Than Average?
Barry Leffler says you can. Barry is CEO of WCHL in Chapel Hill, NC, and Chapelboro.com, WCHL’s community-oriented site which is...
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mramsey1
Feb 14, 2012
CBS Sports Radio gets Interactive (and so should you)
From Inside Radio: Aiming to bring talk radio fans closer to the studio, CBS Radio is beta testing a new iPhone app that enables faster,...
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mramsey1
Jan 31, 2012
“I’ll Have what She’s Having”
Why do what you’re doing? Because everybody else in radio seems to be doing it? Or because it’s the right thing for you and your...
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mramsey1
Jan 25, 2012
Gordon Borrell on Radio’s “Miserable” Digital Sales Progress
Gordon Borrell is a fan of radio, but not of radio’s performance on the digital sales front. How are radio’s digital selling efforts...
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mramsey1
Jan 12, 2012
Worry Less about Technology – More about Content
The title of the piece in USA Today says it all: “YouTube spends $100 million to redefine TV.” Beginning this month, YouTube is gambling...
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