mramsey1Sep 26, 2013The Future of Radio is at the LA Podcast FestivalWhat is the LA Podcast Festival? It’s a fan appreciation event packed with live performances from the biggest names in comedy podcasts,...
mramsey1Aug 7, 2013The Best New Audio App of 2013? It’s AGOGOWell, for starters, your content is in it. But not just yours. Podcast content too. But more than that: Content that is not audio is made...
mramsey1Jul 30, 2013Lessons for Radio from a World-Class Brand: The San Diego ZooWhat could radio broadcasters possibly learn from a Zoo? Ask the folks at hivio, the first inaugural radio ideas festival, because this...
mramsey1Jul 23, 2013Digital Transformation for Radio and Media – Mindgruve CEO Chad RobleyMy talk with digital trend-setter Chad Robley is one of the opening sessions from hivio 2013, the inaugural radio ideas festival in San...
mramsey1Jul 15, 2013What’s ahead for Pandora? CTO Tom Conrad talks to Mark RamseyHere are some of the questions I asked Tom: How has Apple’s introduction of iTunes Radio changed the calculus for Pandora? Are you...
mramsey1Jul 9, 2013Solving Radio’s Attention Crisis – Mark Ramsey’s hivio 2013 OpenerIt’s called: Solving Radio’s Attention Crisis. What attention crisis, you may ask? Watch this presentation and find out, because the...
mramsey1May 31, 2013How can Radio be Extraordinary?If we want our fans to spread the word about our radio brands, why don’t we create content that’s more remarkable to begin with? After...
mramsey1May 24, 2013Is Pandora “the Greatest Media of All Time”? Q&A with Ric Militi – Part 2Ric Militi is CEO and Creative Director of InnoVision LLC, a leading independent Southern California “anti-agency” (they don’t “buy”...
mramsey1May 23, 2013We Buy Ideas, Not Media – Q&A with “Anti-Agency” CEO Ric Militi – Part Ric Militi is CEO and Creative Director of InnoVision LLC, a leading independent Southern California “anti-agency” (they don’t “buy”...
mramsey1May 8, 2013“You Can’t Create Desire through Advertising” – Q&A with Tom Asacker, PTom Asacker is an advisor to major brands like Procter & Gamble, UPS, and G.E. and the author of many thoughtful and incisive books on...
mramsey1Apr 17, 2013Radio’s Most Important Trends in Five MinutesWant to know what’s ahead for your radio brand in just five minutes? Then this video is for you: Prefer audio? Try this: Audio clip:...
mramsey1Feb 19, 2013How You – Behind that Radio Mic – Can Make Money OnlineDavid Siteman Garland is the founder of TheRiseToTheTop, one of my favorite business oriented blogs, and “the Number One Badass Show,...
mramsey1Jan 15, 2013Impact Your Radio Audience the Dragonfly WayAndy Smith is the co-author of a fabulous new book called The Dragonfly Effect, a book about using social media to drive social change. A...
mramsey1Dec 11, 2012Will Radio be Good to Great to Gone?Alan Wurtzel is the former CEO of Circuit City, America’s late, great electronics superstore. He is also the author of a fabulous new...
mramsey1Nov 19, 2012What Happens when you Focus on “Fans”?“Fans, not just Listeners.” That was the theme of a national conference of show and digital producers for Southern Cross...
mramsey1Oct 18, 2012How to Make Local Digital Sales More EffectiveLocal radio is now, more than ever, in the local media business. And that means not just selling spots or selling digital ideas that live...
mramsey1Oct 9, 2012Local Public Radio: What To Do……in a world where the networks you pay for content circumvent you by distributing much of that same content online? This is a complicated...
mramsey1Oct 3, 2012Consumers Don’t Care about your MessagesThere’s a difference between giving people what they desire and messaging them to convince them that what you have is what they desire....
mramsey1Sep 25, 2012Mediacize This: Radio, Your Clients are Becoming “Media”One of the greatest challenges for ALL traditional media – radio, TV, and print – is what I’m calling the “mediacizing” of brands.” As...
mramsey1Sep 20, 2012What Business Are You In, Radio?It’s one of the most important and least understood conversations all broadcasters should be having: What business are you really in?...