SoCast is a company that integrates radio and social media to make the distinctions transparent across platforms. In other words, SoCast makes radio social.
Not only does SoCast social media-enable all your online radio content, they can even provide an all-social CMS for your brand.
Sandy Hurst is COO of SoCast, and he highlighted the opportunity for radio in the social media space at hivio 2013, the first-ever radio ideas festival held this past Summer in San Diego.
Watch as Sandy illustrates specific applications to leverage social media for broadcasters. Click the image below to watch the video.
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Over the coming weeks I’ll be rolling out the final presentations and Q&A’s from hivio. Stay tuned!