Look out! The attention economy is collapsing!
And…
ABC Family Channel rebrands as “Freeform” – and who cares?
It’s episode 35 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey.
Plus, rants and raves on yet another reference to the tired Oreo “dip in the dark” social media tactic, the mysterious connection – if any – between social media wins and TV ratings wins, and a tribute to the legendary David Bowie.
Listen as we go inside media to reveal the ugly truth!
Click the play button below:
And if you’re reading this by email, click here for the audio.
For show notes go to the Media Unplugged site.
And if you like what Tom and I are doing, please leave a comment on those sites!
(For you RSS jockeys, here’s the feed).
And tweet us at @tomasacker and @markramseymedia using #mediaunplugged if you have any comments or content ideas.