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And Radio’s Best Chance for the Future is…
If there’s one book this year that best sums up what the radio industry has to do to compete in a world of infinite choice, it’s this...
mramsey1
Jan 12, 2014


Listeners are People First, Format Fans Second
Recently I was asked to speak to a group of broadcasters representing one format. “Tell us more about fans of our format,” I was asked....
mramsey1
Dec 4, 2013


How to “Rescue” Radio
How to “rescue” radio? Doc Searls has some ideas, and Doc’s a very smart man. He is, among other things, the co-author of the classic The...
mramsey1
Dec 3, 2013


Whatever Happened to Podcasting?
[A longer version of this post appeared in NetNewsCheck] “Podcasting” is the term describing the creation and consumption of on-demand...
mramsey1
Nov 22, 2013


What Should AM Radio Do?
In this short video, I spell out what AM should do to continue to thrive. Hint: The answer’s not going to come from our friends in...
mramsey1
Nov 13, 2013


28 Minutes of Commercials per Hour – on a Music Station?
So there’s this medium-sized market unmeasured by Arbitron/Nielsen. And what does a broadcaster do when the ratings company doesn’t...
mramsey1
Oct 17, 2013


hivio 2014 – the Audio Future Festival: It’s ON!
It didn’t look, feel, or smell like any other gathering of radio types. But don’t take my word for it…. Just watch this short highlight...
mramsey1
Oct 9, 2013


“Live and Local”? I Don’t Think So
This strikes me as perplexing for many reasons, not the least of which is that so much of radio is neither live nor local. Yet that...
mramsey1
Oct 1, 2013


The Future of Radio is at the LA Podcast Festival
What is the LA Podcast Festival? It’s a fan appreciation event packed with live performances from the biggest names in comedy podcasts,...
mramsey1
Sep 26, 2013


Newspaper Lessons in Transformation for Radio Broadcasters
Invariably, that means some in the industry will become leaders while the rest become followers and even also-rans. Mike Hodges is one of...
mramsey1
Aug 21, 2013


What Google+ and Hangouts can do for Radio Broadcasters
Among the presenters at this year’s hivio radio ideas festival were two Google execs: Gabriela D’Addario and Maggie Ferrante. They are...
mramsey1
Aug 14, 2013


How to Beat the New Car Dashboard
All this fretting over the evolving car dashboard is so much ado about the wrong stuff. Okay…. A flood of new content is coming. Lots of...
mramsey1
Jul 25, 2013


The Future of Radio and Podcasting
I always enjoy chatting with someone knee-deep in technology who is not “of radio” but understands radio and the larger world of audio...
mramsey1
Jul 17, 2013


The Future of Radio is Visual
As media mix and match, as edges smudge and barriers topple, it’s inevitable that the original audio medium becomes enhanced with...
mramsey1
Mar 12, 2013


Behold, The Car Dashboard Crisis!
Panic is in the streets following two events this week: First, a Mark Kassof study which revealed the unsurprising news that 83% of a...
mramsey1
Mar 7, 2013


What 4G LTE Internet Access in your Car means for Radio
In the race to exploit new digital opportunities, Kleiner Perkins partner Mary Meeker describes three “consumer Internet ‘white spaces’...
mramsey1
Feb 24, 2013


TV’s Digital Lessons for Radio
So what’s best, digital-only or integrated? Don’t get lost in this “either/or” – it’s a myth. It’s all about value, folks. Good or...
mramsey1
Sep 26, 2012


“The Most Beautiful Product We’ve Ever Made”
That’s how Apple’s marketing chief, Phil Schiller, introduced the new iPhone yesterday. You can forgive the whiff of hyperbole because...
mramsey1
Sep 12, 2012


Radio’s Future requires Innovation
When it comes to radio’s future, how important is it to try out stuff and take chances? Very important, if you ask Beau Phillips, former...
mramsey1
Aug 30, 2012


Radio Personalities – not Stations – are the “Brands”
In a content-driven, anything – anytime world, the advantage shifts from radio stations to personalities and the entities that own or...
mramsey1
Jul 22, 2012
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