Pandora’s Future in Your Car
Today Radio Ink reported that Pandora is being dropped from Toyota’s dash display. The report was based on an email sent to Toyota Entune...
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mramsey1
- Mar 28, 2018
Lessons for Radio from the Roseanne Revival
Well the ratings are in, and the revival of the classic sitcom Roseanne is a huge hit: The first two episodes of Roseanne, a full hour at...
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mramsey1
- Sep 27, 2017
AM Radio: With Friends Like This…
Everybody loves AM radio, right? Everybody needs AM radio, right? Hmm. Maybe not. Imagine a world where a new auto model dispenses with...
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mramsey1
- Sep 6, 2017
Here’s How Your Radio Company Can Make Some Money This October
Every broadcaster is on the hunt for non-traditional revenue, right? Everyone wants to leverage their amazing audience attention and...
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mramsey1
- Aug 14, 2017
Is The Radio Industry Too Selfish?
For years now, many in the radio industry have viewed the challenges they face from technology and consumer trends all wrong. They have...
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mramsey1
- Jun 22, 2017
Access To Your Radio Station Is Not Enough
This one is going to upset some of you, so get ready…. Recently I did some research where listeners were asked what platforms they...
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mramsey1
- May 1, 2017
Media Unplugged: Inside Media’s Data-Driven Future
Inside media’s data-driven future. And… Here’s how advertisers ignore data. Plus, rants and raves about overt messaging and suspension of...
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mramsey1
- Jan 5, 2017
Here’s How Radio Gets MORE Important In Cars
I have written extensively about the challenges radio will have in cars with a dashboard which is built to sync with Apple Carplay and...
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mramsey1
- Dec 21, 2016
Facebook Live Audio – So What?
Cue the panic in the radio streets. Facebook is moving into the audio space by making available a publishing tool called “Live Audio.”...
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mramsey1
- Dec 2, 2016
And the Future of Radio is…
I love “future of radio” discussions, even though the premise of the phrase is completely wrong. Radio people care about “the future of...
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mramsey1
- Nov 7, 2016
Radio: There Will Be No More New Music Formats
If you’re waiting for a new music format – a knight in shining armor – to save your flagging ratings, then you will be waiting for the...
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mramsey1
- Sep 20, 2016
hivio 2016: What’s the Future of ESPN Audio?
If ever there was a brand built on proprietary content, that brand is ESPN. Across all platforms, ESPN Audio offers more than 9,000 hours...
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mramsey1
- Aug 16, 2016
Radio: More Reasons Why It’s Time to Dump Nielsen’s PPM
So last week I penned a strong piece suggesting that the radio industry drop PPM. The argument was stimulated by the discovery that...
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mramsey1
- Aug 10, 2016
And the Future of Radio and Podcasting Talent is…
Valerie Geller is a talent coach second to none. She works worldwide, coaching personalities in podcasting, radio, and television. In...
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mramsey1
- Jul 11, 2016
The Podcasting Ad Space is Going to Explode
Sarah van Mosel is Chief Commercial Officer for Acast, a tech platform that helps podcast creators profit, helps audiences find great...
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mramsey1
- Jun 28, 2016
How Millennials Use Radio, Online Radio, and Podcasting
Millennials are the future, but how do they really use audio platforms: Radio, online radio, podcasting, etc? And how do these platforms...
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mramsey1
- May 25, 2016
How to Watch hivio LIVE – in ONE WEEK
hivio – the audio future festival – opens in ONE WEEK, and you can watch the whole thing stream LIVE. hivio exists to gather executives...
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mramsey1
- Apr 24, 2016
Is NPR’s Future All Used Up?
Is NPR’s future all used up? And… What happens when Buzzfeed loses its buzz? It’s episode 41 of Media Unplugged with branding authority...
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mramsey1
- Mar 23, 2016
If Radio Wants to Matter in the Cars of the Future…
Remember when buying a new car meant more than buying an entertainment system that also happened to contain wheels? In other words,...
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mramsey1
- Mar 21, 2016
Media Unplugged: Surprise! Distribution is King!
Surprise! Distribution is KING! And… Time is running out for Big Media. It’s episode 39 of Media Unplugged with branding authority Tom...
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