mramsey1Jul 26, 2012Social Media is a MirrorWhy does a relatively small fraction of your audience “like” you on Facebook? Because, as Shama Kabani reminds us, you’re looking in the...
mramsey1May 17, 2012Facebook is No Waste of Marketing Dollars“A display ad on Facebook is a lifeless emotionless waste of marketing dollars.” That’s how one radio industry analyst colorfully put it....
mramsey1Apr 1, 2012How many Facebook “Likes” does YOUR Format have?Which formats are most successful at attracting Facebook “likes” to their pages? The chart above provides some insight. It’s based on...
mramsey1Feb 23, 2012The New Face(book) of AdvertisingChanges are coming to the capabilities of advertising on Facebook. From Fast Company: First, Facebook is making the new ads social by...