Long live fake fame! And… Is Facebook killing comedy? Plus, rants and raves on what a famous handbag owes to the back of an airplane...

Now that Facebook is all but “pay for play,” what’s the best way for you to maximize your time and your investment on the platform as you...

What the amazing success of Pokemon Go means for YOUR media brand. And… Amazon wants you to PAY for Podcasts. It’s episode 46 of Media...

Ad blocking is exploding. Here’s how to fight back. And… This is what makes your fans “tick.” It’s episode 44 of Media Unplugged with...

Donald Trump’s ten brand secrets – revealed! And… From stodgy magazine to multimedia juggernaut – how The New Yorker did it. It’s episode...

If you aren’t the exclusive provider for something meaningful, you’re sunk. In April, I shared Bloomburg’s report that Apple Music’s...

The shape of Apple’s new live-streaming radio station Beats 1 is coming into focus, and it’s full of exclusive celebrity content: The New...

Periscope…Meerkat…When we all stream live, will Big Media pay the price? And… Facebook is about to EAT your news brand! It’s episode 16...

Quick Summary: How can your media brand leapfrog your competition? Not by shortcuts but by “smartcuts.” Here are a few examples that you...

What could radio broadcasters possibly learn from a Zoo? Ask the folks at hivio, the first inaugural radio ideas festival, because this...

When we say things like “let’s whip up a better story for radio to convince folks how important it is in their lives” we are fighting an...

All right, let’s just say it. Radio is really bad at technology. Sure, we can mess with Twitter and Facebook and YouTube, but your...

So what’s best, digital-only or integrated? Don’t get lost in this “either/or” – it’s a myth. It’s all about value, folks. Good or...

One of the greatest challenges for ALL traditional media – radio, TV, and print – is what I’m calling the “mediacizing” of brands.” As...

Chris Bell is president of Triton Digital’s Applications and Services division. Triton is an innovator in bringing game mechanics to...

There’s this assumption in digital-land that everybody wants to “engage.”  That “engagement” is the ultimate goal of all digital...

Back in the day, Ries & Trout Own one, they advised.  Just one. This played well with a broadcasting audience for obvious reasons – we...

In a content-driven, anything – anytime world, the advantage shifts from radio stations to personalities and the entities that own or...

Is your radio brand nothing more than the sound emanating from the speakers produced by your tower? Or is it something much more? Well,...

Don’t let the fuss over the merger of unprofitable Newsweek with the not yet profitable Daily Beast fool you. There is indeed gold in...