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People Don’t Fall In Love With Distribution Channels…
…they fall in love with content. It’s not often I make a post that is purely an image, but I thought I’d make a tiny – and meaningful –...
mramsey1
Sep 3, 2014


How Important is Radio in an Emergency?
It’s virtually taken on faith in the radio industry: This idea that when all other technologies fail, there’s still radio in an...
mramsey1
Sep 1, 2014


Surprise! Radio Disney Doesn’t Need Radio!
So Disney sells of all of its Radio Disney station assets – 23 AM and 1 FM – save for its LA flagship, which is evidently a content...
mramsey1
Aug 15, 2014


Bringing Audio Together – the Magic of AGOGO with J.D. Heilprin
If all your favorite audio content is all over the place in a variety of different channels, why can’t you aggregate it all in one place?...
mramsey1
Aug 5, 2014


Maybe You’re Thinking about Digital for Radio All Wrong
What do VC’s look for when they invest in the startups which threaten mega-industries like radio? Marc Andreessen, VC and cofounder of...
mramsey1
Jul 14, 2014


Why Aren’t Radio Program Directors Compensated on Top Line Revenue?
Once upon a time a radio station featured two opposing forces: The sellers who sold the ads that interrupted the content and the...
mramsey1
Jul 7, 2014


The New Auto Dashboard: Is Radio Screwed?
Last week, Google announced Android Auto, which – like Apple’s CarPlay – aims to fully fulfill the promise of the so-called connected...
mramsey1
Jun 29, 2014


Can Digital Revenue “Make Up” Lost Traditional Radio Revenue?
Are you wasting your time nursing digital pennies and dimes when the “big money” is in the dollars that flow to your coffers from...
mramsey1
May 26, 2014


Will Wearable Tech Compete with Radio?
Wearable tech is all the rage, or at least discussing it is all the rage, since gadgets like Google Glass and the rumored iWatch are just...
mramsey1
May 11, 2014


6 Lessons for Radio from Game of Thrones
There’s a lot any radio brand can learn from watching TV, especially good TV. Take Game of Thrones, for example. Almost 7 million viewers...
mramsey1
Apr 30, 2014


The Internet Radio Revolution has Arrived
Everybody wants to know what’s just over the horizon for radio. That’s why I talked with BIA/Kelsey’s Managing Director Rick Ducey about...
mramsey1
Apr 22, 2014


Radio Listeners: Is “Free” All That Matters?
“When it comes to mobile devices, we need to remind listeners that radio is FREE – that its use does not sap so much precious battery...
mramsey1
Apr 21, 2014


This is Research Steve Jobs Never Would Have Used
I have nothing against Mark Kassof, although I interviewed for a job with him at the very beginning of my career and he didn’t hire me....
mramsey1
Apr 17, 2014


The FCC Needs to Have Its Head Examined
From Radio Ink: The FCC’s detailed explanation why it’s not allowing more deregulation is very specific about what radio is expected to...
mramsey1
Apr 17, 2014


Radio and the Future of Mobile Phones
In January, Google will reportedly release a “modular smartphone” in an attempt to disrupt market leaders Apple and Samsung. From...
mramsey1
Apr 16, 2014


What Radio’s Changing Audience Demos Means for You
As you consider your target audience, don’t forget that target keeps moving. And it has profound implications for radio. Check out this...
mramsey1
Apr 9, 2014


Radio’s REAL Problem on the New Auto Dashboard
Yesterday I wrote that some auto industry analysts believe radio needs to be easy to find and use on the new auto dashboard because ease...
mramsey1
Apr 6, 2014


Radio’s Missing Marketing Funnel
One of the great things about non-commercial radio is that it’s supported largely by fans – the very “public” embodied in the term...
mramsey1
Mar 27, 2014


Radio’s Misplaced Obsession on “Local”
Not a week goes by that some broadcaster doesn’t bemoan radio’s unfortunate “nationalization” and the urgent need for radio brands to get...
mramsey1
Feb 25, 2014


The Future of Radio In a Nutshell
Want to hear some great ideas on the future of radio and the role of what we sometimes call “podcasting” in it? Then watch this video....
mramsey1
Feb 22, 2014
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