Changes are coming to the capabilities of advertising on Facebook. From Fast Company: First, Facebook is making the new ads social by...

Talk to many broadcasters and you’ll hear a common refrain:  We wish we could simulcast our on-air spots with our online ones and bundle...

It’s not news that Arbitron has a problem with small samples in PPM markets. Every broadcaster in these markets has bumped into this...

The title of the piece in USA Today says it all:  “YouTube spends $100 million to redefine TV.” Beginning this month, YouTube is gambling...

What’s the point of being a “local” station if “local” DJs aren’t interacting with “local” consumers? What if your listeners could...

Recently I was interviewed by a reporter for a major advertising trade, and she asked me whether broadcasters “see the light” that shines...

I’ve been on vacation in a remote corner of India, so you’ll forgive me for not paying more attention to the recent Coleman study of the...

Sometimes the only thing standing between your radio brand and a new client is the right creative on the right platform.  Cash by...

Yesterday I talked with a broadcaster who is considering simulcasting their over-the-air stations with their online streams, including...

What’s the biggest problem with radio advertising? It’s that everybody in the message pipeline – from advertiser to broadcaster to...

This is Part 2 of my conversation with Kaihaan Jamshidi, the Director of Strategy for Method, a brand experience, design, and innovation...

Kaihaan Jamshidi is the Director of Strategy for Method, a brand experience, design, and innovation company and works with major...

From Radio-Info: TRI has a copy of this email from the Kroger agency – “Hello radio partners, a couple weeks ago I had sent out a request...

You have probably heard about the changes at Netflix.  One company is now becoming two, with the original brand providing the streaming...

John Winsor is the head of a fabulous new agency called Victors & Spoils. John is the author of Flipped: How Bottom-Up Co-Creation is...

In too many cases, Groupon and various Grouponalikes are destroyers of value.  I’m going to tell you why, then explain why I think deals...

Radio folks talk a lot about the “reach” of radio.  And while “reach” isn’t sufficient, it is necessary if your goal is to spread a...

A couple years ago, radio industry vets would have scoffed at the idea that a leading broadcaster like Radio One would ever consider...

Recently, Roy Williams, the “Wizard of Ads,” had this to say in the print version of Radio Ink: I strongly believe radio should not look...

“Facebook is now the web’s content discovery portal,” writes social TV blog Lost Remote. “The average user spends 6 hours and 36 minutes...