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Is it Time for Your Station to Change its Economic Model?
“We decided to change the economic model.” That’s how Lincoln Center has thrived in an era when culture is low on the totem pole of...
mramsey1
May 25, 2011


Just how “Social” is Public Radio?
Let’s suppose you provided a very specific product – unique to the world. Let’s suppose the demand for that product was enormous, so...
mramsey1
May 24, 2011


Radio: Be Like Mario
There is no better excuse for poor performance on the stuff that really matters than “it’s not in the budget.” That’s because the stuff...
mramsey1
May 18, 2011


“Pandora is Not Radio,” says Radio Ink. Oh yes it is.
From Slacker’s Jonathan Sasse in the LA Times: “If you look at where broadcast radio is going, it looks like they’re trying to become...
mramsey1
May 17, 2011


What are you “Famous” for?
In our zeal to stand for so much, we too often end up standing for nothing at all. What are you famous for? Can you fit it into one...
mramsey1
May 15, 2011


Think of Your Digital Platform as a Relationship Engine
One of my regular themes is that broadcasters must do a much better job of monetizing the conversation – the relationship – they have...
mramsey1
May 13, 2011


From Radio Promotion to Talk of the Town
When is a promotion more than a promotion? When it cascades into the talk of the town. So it seems to be for the folks at US 93.3, er… US...
mramsey1
May 10, 2011


Yes, Pandora is “Radio”
It’s a question vexing many broadcasters, especially those charged with leading the radio industry: Is Pandora “radio” or is it something...
mramsey1
May 8, 2011


Lee Abrams says “It’s Time to Fight the Content War”
Last Friday I anchored a roundtable of industry leaders to talk about the future of radio. It was the kickoff to the All Access...
mramsey1
May 3, 2011


Strategies to Monetize Your Digital Assets Now
What is it going to take for the radio industry to profit from its digital potential? That’s the topic I took up with Brian Benedik,...
mramsey1
May 2, 2011
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