It’s one of the toughest problems facing any of us in the audio space: How do we leverage social media to spread our actual audio...

If you haven’t checked out Inside the Exorcist, now’s the time. The series is in the top 10 on Apple Podcasts (as of this writing). And...

Everybody loves AM radio, right? Everybody needs AM radio, right? Hmm. Maybe not. Imagine a world where a new auto model dispenses with...

I was floored by the amazing reception to Inside Psycho a few months ago, and I am now very proud to introduce to you my second...

Yesterday I published a piece that argued two things: First, the decline in streaming for broadcast radio stations is real – it’s a...

It’s one of the most disturbing results from the recent Triton streaming audio trends report, and most broadcasters are looking the other...

Every broadcaster is on the hunt for non-traditional revenue, right? Everyone wants to leverage their amazing audience attention and...

For years now, many in the radio industry have viewed the challenges they face from technology and consumer trends all wrong. They have...

FX Networks boss John Landgraf has never run a radio station so far as I know. But maybe he should. Faced with a withering onslaught of...

If you were to survey most folks in the podcast space, they’d tell you that the primary problem they face is surfacing their content:...

Pandora’s prospects: Gloomy. And… Can simple-priced generics topple your favorite brands? Plus, rants and raves about the role of desire...

Gordon Borrell has issued his latest report benchmarking local media’s digital revenues. Required reading for anyone in the local media...

Gordon Borrell has issued his latest report benchmarking local media’s digital revenues, and it’s another eye-opener. Here’s my full...

This one is going to upset some of you, so get ready…. Recently I did some research where listeners were asked what platforms they...

This was the headline: “Fox adopting YouTube’s Six Second Ad Format.” “This is the first time that a broadcast television company has...

So I’m reading a headline predicting a 4% decline in radio advertising over the next year and another 4% decline the year after....

Will the curtain come down on movie theaters? And… The New York Times can’t save the newspaper industry. Plus, rants and raves about why...

What upfronts reveal about the TV business. And… Will there be a Netflix of Podcasts? Plus, rants and raves about the return of Biz Stone...

At NAB, Rob Walch, VP at Libsyn (and a very smart guy) attempted to debunk the “myth” that shorter-length podcasts are more popular than...

Perceptual research is survey-based research designed to build your brand and position it in a crowded marketplace. It’s strategic in...