The New Auto Dashboard: Is Radio Screwed?
Last week, Google announced Android Auto, which – like Apple’s CarPlay – aims to fully fulfill the promise of the so-called connected...
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mramsey1
Jun 22, 2014
The Future of Your Radio Brand – Mark Ramsey @hivio 2014
Podcasting, online radio, terrestrial radio, satellite radio….Do you think that all these audio silos have little in common? That...
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mramsey1
Jun 15, 2014
Radio Ratings are in a Heap of Trouble
If you can’t trust the Nielsen ratings in America’s largest radio market, then where can you trust them? A few days ago, Nielsen delayed...
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mramsey1
Jun 12, 2014
The Unfortunate Farce of Radio Ratings
I just delivered a research project for a broadcaster in a relatively small market. The study contained the opinions of 600 people. Now...
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mramsey1
Apr 28, 2014
hivio 2014 is Breaking Records!
It’s shaping up to be perhaps the most diverse gathering of professionals in the audio information and entertainment space ever. Just...
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mramsey1
Apr 22, 2014
The Internet Radio Revolution has Arrived
Everybody wants to know what’s just over the horizon for radio. That’s why I talked with BIA/Kelsey’s Managing Director Rick Ducey about...
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mramsey1
Apr 17, 2014
The FCC Needs to Have Its Head Examined
From Radio Ink: The FCC’s detailed explanation why it’s not allowing more deregulation is very specific about what radio is expected to...
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mramsey1
Mar 12, 2014
Hey Pandora, Watch That Commercial Load
There’s this myth out there that its the personalization that provides the primary motivation to use Pandora: The limitless allure of...
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mramsey1
Mar 10, 2014
hivio 2014 – Check Out the Amazing Lineup
Wouldn’t it be great if the audio space had its own little version of SXSW? A place for the cool kids in and around the radio world to...
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mramsey1
Mar 3, 2014
What Apple’s CarPlay Means for Radio
By now you’ve heard about Apple’s new CarPlay platform which is gearing up for battle with Google’s Open Automotive Alliance, not to...
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mramsey1
Jan 27, 2014
Stop Picking on Pandora, Radio
So is Pandora “radio” or isn’t it? I have (correctly) argued “yes” here and here and here. “Radio” is a menu of value propositions –...
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mramsey1
Jan 19, 2014
Buying Pandora can Increase Your Radio Station’s Ratings
Yes, a radio station can buy time on Pandora with the intention of driving audience to the station either online or (less efficiently)...
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mramsey1
Oct 21, 2013
And Pandora’s Newest Client is…Radio!
Today in two conversations two separate radio stations told me how they were promoting their brand using Pandora. Yes, you heard that...
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mramsey1
Oct 16, 2013
“The Number One Station is Pandora”
For that reason, one of the questions I ask is this: “Considering AM, FM, Satellite, and Internet Radio, what one radio station or...
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mramsey1
Oct 3, 2013
Are There Too Many Commercials on the Radio? Nope!
What about the far worse ad clutter on good, old-fashioned terrestrial radio? Does the logic of minimizing spots in one place mean spots...
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mramsey1
Oct 1, 2013
“Live and Local”? I Don’t Think So
This strikes me as perplexing for many reasons, not the least of which is that so much of radio is neither live nor local. Yet that...
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mramsey1
Sep 23, 2013
11 Million New Users to iTunes Radio – in One Weekend
Over 11 million unique listeners have already tuned in to iTunes Radio since launch with the most listened to song being “Hold On, We’re...
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mramsey1
Sep 19, 2013
Radio’s Auto Dashboard Strategy: We’ve Got It All Wrong
In the race to exploit new digital opportunities, Kleiner Perkins partner Mary Meeker has described three “consumer Internet ‘white...
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mramsey1
Sep 18, 2013
Personalization is Everything
“Only a feature.” What an odd phrase! Especially coming from an industry which too often works overtime to avoid anything personalized...
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mramsey1
Sep 14, 2013
4 Ways iTunes Radio Changes Everything
This post was originally published by PBS’s MediaShift and is reprinted here with their permission. I wrote it shortly before last week’s...
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