“A display ad on Facebook is a lifeless emotionless waste of marketing dollars.” That’s how one radio industry analyst colorfully put it....

Changes are coming to the capabilities of advertising on Facebook. From Fast Company: First, Facebook is making the new ads social by...

Talk to many broadcasters and you’ll hear a common refrain:  We wish we could simulcast our on-air spots with our online ones and bundle...

It’s not news that Arbitron has a problem with small samples in PPM markets. Every broadcaster in these markets has bumped into this...

Recently I was interviewed by a reporter for a major advertising trade, and she asked me whether broadcasters “see the light” that shines...

I’ve been on vacation in a remote corner of India, so you’ll forgive me for not paying more attention to the recent Coleman study of the...

Pandora’s chasing local ad dollars.  Everybody freak out! I know and like Pandora critic Mary Beth Garber, but it’s time for the critics...

Yesterday I talked with a broadcaster who is considering simulcasting their over-the-air stations with their online streams, including...

“Total Audience Measurement” (TAM).  That’s Arbitron’s term for their in-the-works scheme to count your listeners on whatever platform...

What’s the biggest problem with radio advertising? It’s that everybody in the message pipeline – from advertiser to broadcaster to...

This is Part 2 of my conversation with Kaihaan Jamshidi, the Director of Strategy for Method, a brand experience, design, and innovation...

Kaihaan Jamshidi is the Director of Strategy for Method, a brand experience, design, and innovation company and works with major...

From Radio-Info: TRI has a copy of this email from the Kroger agency – “Hello radio partners, a couple weeks ago I had sent out a request...

You have probably heard about the changes at Netflix.  One company is now becoming two, with the original brand providing the streaming...

John Winsor is the head of a fabulous new agency called Victors & Spoils. John is the author of Flipped: How Bottom-Up Co-Creation is...

Recently, Roy Williams, the “Wizard of Ads,” had this to say in the print version of Radio Ink: I strongly believe radio should not look...

What’s the point of having an “audience”? If it’s to sell that audience as faceless, nameless ears and eyes in bulk to advertisers, then...

Recently Mashable covered five ways the ad industry is prepping for a digital tomorrow.  Drawing from their piece, I’m going to cover two...

How much potential radio revenue is left on the table in your market? What if radio were less scary or complicated to buy for small- and...

What can you say about publishing companies which create apps that have little or nothing to do with the publications they publish? You...