mramsey1Jul 14, 2014Maybe You’re Thinking about Digital for Radio All WrongWhat do VC’s look for when they invest in the startups which threaten mega-industries like radio? Marc Andreessen, VC and cofounder of...
mramsey1Jul 7, 2014Why Aren’t Radio Program Directors Compensated on Top Line Revenue?Once upon a time a radio station featured two opposing forces: The sellers who sold the ads that interrupted the content and the...
mramsey1May 29, 2014Why Do Radio Personalities Exist?It’s not about how little you talk, it’s about how much you say. Granted, the ratings generally show that less talk is better on...
mramsey1May 26, 2014Can Digital Revenue “Make Up” Lost Traditional Radio Revenue?Are you wasting your time nursing digital pennies and dimes when the “big money” is in the dollars that flow to your coffers from...