mramsey1Jun 22, 2017Access To Your Radio Station Is Not EnoughThis one is going to upset some of you, so get ready…. Recently I did some research where listeners were asked what platforms they...
mramsey1Jun 21, 2017Audio Advertisers: It’s Time To Make Spots Much ShorterThis was the headline: “Fox adopting YouTube’s Six Second Ad Format.” “This is the first time that a broadcast television company has...
mramsey1Jun 16, 2017Let’s Face It: Your Advertising SucksSo I’m reading a headline predicting a 4% decline in radio advertising over the next year and another 4% decline the year after....
mramsey1Jun 14, 2017Media Unplugged: Will the Curtain Come Down on Movie Theaters?Will the curtain come down on movie theaters? And… The New York Times can’t save the newspaper industry. Plus, rants and raves about why...