Media Unplugged: Twitter’s Misbegotten Live Video Strategy
Twitter’s Misbegotten Live Video Strategy. And…Champagne and Caviar Dreams, Meet Cold Hard Cash. Plus, rants and raves about the visual...
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mramsey1
Apr 10, 2017
Media Unplugged: Amazon Lands NFL Streaming Rights…So What?
Amazon lands NFL streaming rights…So what? And… Should Twitter be charging? Plus, rants and raves about Netflix’s new ratings system, the...
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mramsey1
Jan 12, 2017
Media Unplugged: Apple is the New Hollywood!
Apple is the new Hollywood! And… You can’t fix Twitter. Plus, rants and raves about new products at CES that make perfectly good items...
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mramsey1
Aug 22, 2016
Tweet This: Quality News is Dying
Tweet this: Quality news is dying. And… Twitter growth screeches to a halt – at 52 million users! Plus, rants and raves about the...
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mramsey1
Jul 5, 2016
The Digital Trends that Will Most Impact Audio, Online Radio, Radio, and Podcasting
How do radio, online radio, and podcasting fit into the larger pattern of tech trends washing over today’s audiences? What’s the power of...
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mramsey1
Apr 11, 2016
Media Unplugged: Netflix’s Secret Way to Predict Your Likes
Netflix’s Secret Way to Predict Your Likes. And… Twitter Streams NFL Games – that’s GREAT – for the NFL. It’s episode 40 of Media...
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mramsey1
Feb 20, 2016
It’s Time For Rush Limbaugh To Go
Rush Limbaugh’s contract is up and it’s decision time – not only for Rush but for the industry which awakens to a 2016 where, for better...
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mramsey1
Mar 18, 2015
Is Social Media “A Great Wasteland”?
Is social media “a great wasteland” of the modern media age? And…why is MSNBC launching daily Facebook videos that have nothing to do...
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mramsey1
Oct 28, 2014
Look Out: Big TV is Eating the Internet – Media Unplugged Ep 6
We have about two thousand listens to the new twice-monthly podcast I produce with branding strategist Tom Asacker. It’s called Media...
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mramsey1
Sep 24, 2014
Ryan Holiday: How to Grow Your Media Brand the Silicon Valley Way
Quick Summary: How do today’s tech startups launch and scale big and fast? By using a new union of traditional and direct marketing and...
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mramsey1
Apr 5, 2014
Social Media for Radio the #ChrisHardwick Way
What is this show @midnight that has exploded in ratings and social media buzz since its debut last October? And why should radio care?...
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mramsey1
Dec 11, 2013
Radio Does Not “Heart” Twitter
I just read a fascinating report on Radio’s relationship to Twitter in the U.S. and the results will startle and unsettle you. You can...
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mramsey1
Nov 22, 2013
Advertising is about Audiences – not Distribution Channels
Twitter’s ability to attract a swarm of conversations around particular TV shows means that it can marshal a large audience engaged in a...
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mramsey1
May 21, 2013
Radio: Pretend your Customers are Fans, not Advertisers
So I’m talking to a digital solutions provider who has created a platform featuring new value for consumers as part of a radio station’s...
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mramsey1
Feb 1, 2013
Radio: Is Anybody in Charge of your Fans?
It was my first visit to the Sundance Channel, and I was met with this visual: Not so much a “pop up” per se as in invitation to deepen a...
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mramsey1
Nov 16, 2012
Digital Media: What’s in Store for 2013
Here are some stats from a brand new eMarketer report on U.S. digital media usage changes from now to 2013. I’ll focus on some highlights...
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mramsey1
Nov 7, 2012
Is Social Media for Conversation – or for Broadcasting?
“Social media is for conversations, not broadcasting.” That’s a common bromide among social media gurus. But is it true? This matters to...
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mramsey1
Oct 20, 2011
Is Social Media a Bust for Radio?
Here are the results of an unscientific and thus unrepresentative (but still revealing) poll from Inside Radio: Half say social networks...
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mramsey1
Mar 8, 2011
Guy Kawasaki knows how to make Radio Enchanting
Guy Kawasaki is one of the most widely read and respected voices on the digital frontier. He’s an entrepreneur, marketing guru, one-time...
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mramsey1
Oct 19, 2010
How to Spread your Message
You can learn a lot from Twitter – and not just about Twitter, but also about how to spread messages about anything to anyone any way....
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