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    hivio 2016: How to Transform Personalities into Digital Brands
    mramsey1
    • Nov 10, 2016

    hivio 2016: How to Transform Personalities into Digital Brands

    Every high profile brand and personality must now think of themselves as digital brands, but how? Chris Balfe has the answer. He’s a Partner at Red Seat Ventures. Red Seat partners with high profile individuals and brands to build unique digital businesses. Initial clients include Premiere Networks and motion picture producer Blumhouse. Prior to founding Red Seat, Balfe was President & COO of Mercury Radio Arts as well as CEO of TheBlaze. TheBlaze pioneered a brand new direct
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    What YOUR Media Brand Can Learn from TheBlaze
    mramsey1
    • Dec 4, 2015

    What YOUR Media Brand Can Learn from TheBlaze

    What lessons can any media brand – even any radio brand – learn from TheBlaze? TheBlaze is Glenn Beck’s innovative, genre-busting, hugely successful platform for news, information, and entertainment in TV, radio, and online. Since its launch, its digital operation has logged nearly six billion page views. In this conversation from hivio 2015, Mark Ramsey talks to Scott Baker, TheBlaze’s Editor-in-Chief. Some of the questions we discuss: Define “TheBlaze”? What is it and why i
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