Sirius XM’s Take on Personalization
Personalization is a rainbow extending all the way from “lowest common denominator” to “all mine.” The former is what you get on the...
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mramsey1
- Feb 28, 2012
SiriusXM is Stealing Your Fans
It’s largely off the radar for most broadcasters but I have noticed something interesting in the past year or so: Satellite radio is...
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mramsey1
- Feb 17, 2012
The Limits of Personalization
Okay, so I have weird tastes. I’m the guy whose favorite dishes in restaurants are discontinued for lack of interest. And my music...
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mramsey1
- Dec 14, 2011
Why I like SiriusXM’s new Mobile App
It hasn’t gotten a ton of attention, but SiriusXM’s recently revised mobile apps add some functionality which I think makes a dramatic...
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mramsey1
- Aug 17, 2011
Radio: It’s not about More Choice – it’s about More Relevance
“Brands don’t necessarily need more choices, they need more choices that are personally relevant.” That’s from advertising giant John...
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mramsey1
- Apr 18, 2011
Watch the Opening Session of the Worldwide Radio Summit LIVE Online
In a first for the radio industry, the opening session of an upcoming industry event is being streamed LIVE online and you can watch it...
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mramsey1
- Mar 28, 2011
What Your App Gets Wrong
“There’s an app for that.” You’ve heard that phrase countless times. But there’s an important lesson wrapped up in that phrase. Consider...
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mramsey1
- Feb 13, 2011
Everything you need to know about Radio in the new iPhone 5
Rumors are rumors, but patents are real. Whether the technology produced by these patents arrives in the forthcoming iPhone 5 or a later...
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mramsey1
- Dec 11, 2010
5 Reasons Sirius/XM does not need to fear Pandora
Pandora and other online radio pure-plays want to be in the car, and that will mean trouble for Sirius/XM, right? After all, Pandora et....
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mramsey1
- Sep 18, 2010
An On-Demand World? Somebody tell Sirius XM
It’s an on-demand world. How many times have you heard that? Consumers – especially younger ones – can’t begin to fathom anything as...
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mramsey1
- Sep 8, 2010
Getting Sirius about Howard Stern’s Next Step
From Inside Radio: Analysts: Sirius XM “would be fine” without Stern. The satcaster’s high penetration in automobiles and partnerships...
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mramsey1
- Jun 8, 2010
Remember when Sirius/XM was a technological advancement?
But in the midst of this growth, Sirius/XM has lost something which has gone virtually unnoticed: Portable units. Maybe these things...
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