mramsey1Jan 17, 2017The Secrets to Facebook Engagement for RadioNow that Facebook is all but “pay for play,” what’s the best way for you to maximize your time and your investment on the platform as you...
mramsey1Oct 4, 2016When Under-34’s Shrink Their Radio ListeningPeople under the age of 50 spend more time every week using apps and the web on their smartphone than they spend listening to the radio....
mramsey1Nov 30, 2015Forget about Share-of-Ear“Share-of-ear.” It’s a mantra among broadcasters nowadays. And I’m going to explain why you should forget about it. You know what it...
mramsey1Sep 22, 2014What is Radio’s “Fair Share” of Revenue?“Radio does not get its fair share [of ad revenue],” says Radio Ink. That’s based on a new eMarketer report indicating that consumers...