mramsey1Jan 2, 2017Long-Term Trends in Radio Listening RevealedOne of the biggest secrets in radio is what’s happening to listening over the long term. Talk to insiders and they will acknowledge that...
mramsey1Aug 16, 2016Radio: More Reasons Why It’s Time to Dump Nielsen’s PPMSo last week I penned a strong piece suggesting that the radio industry drop PPM. The argument was stimulated by the discovery that...
mramsey1Aug 8, 2016It’s Time to Drop Nielsen’s PPMAren’t you tired of PPM yet? From Tom Taylor Now: How many PPMs does Nielsen allow in one household? Answer – up to 16. Does that sound...
mramsey1Jul 25, 2015Whatever Happened to Radio Bumper Stickers?Once a radio industry – and radio station fan – mainstay, it’s hard for me to find a radio station bumper sticker on the road nowadays....