Hey Radio, What Happens Next?
I heard a story recently from a Buzzfeed exec. As part of their never-ending experimentation with new platforms – and as part of their desire to play a joke on the boss – they filled the boss’s office with goats and hay while the boss was temporarily away at a meeting. What would happen when he came back to his office to see…that?! The whole scene ran on Facebook Live and the metrics, as with all things Buzzfeed, were through the roof. But here’s the interesting part of the s