XM Radio wants Howard Stern – maybe, kinda
Naturally they’re interested. “If the price is right,” they say.
This is an absurd comment.
Howard has all the negotiating leverage – they have none.
If you’re a TV network with, say, a mere 1 million viewers (which is roughly how many subscribers XM has, give or take a couple hundred thousand), you don’t say you’ll take Friends “if the price is right,” now do you?
You know Friends would bring in millions of new viewers and be worth virtually any price.
For Howard, indeed, almost ANY price is right.
And XM knows it.