Where all the Men 18-34 have gone

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We all know Men 18-34 are watching less TV. This picture makes it pretty clear where these folks are going, and the answers are: Videogames and Internet.

Note the very small role played by “listening to music,” Radio folks. And who knows how much of that is on an iPod, not a radio?

Ironically, in an era when provocative Radio morning shows are being censored, fined, and fired for alleged “indecency,” what’s the number one Internet draw?

Porn.

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Meet Howard Stern, the United Scapegoat of America.

Read the whole story here in WIRED magazine.

Thanks to Marketing Playbook and Perception Analyzer for the link.

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