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New Study indicates Radio Listening is on the Rise

Granted, they lumped Satellite Radio into the Radio category, but still.

According to the 2004 edition of the Veronis Suhler Stevenson Communications Industry Forecast & Report, consumers spent 3,663 hours using media in 2003, an increase of 1.6 percent over the previous year. Consumers spent the most time with television in 2003 as they continued to increase cable and satellite television viewing. Second to broadcast and cable television viewing, radio commanded the most attention from consumers climbing 1.2 percent as a result of longer commutes, the emergence of satellite radio and increased time spent with niche formats, such as Hispanic and all-news. Consumers spent less time with broadcast television, recorded music, consumer magazines, daily newspapers and home videos.

More details here.

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