Is it important for creative to make audio advertising sexy?
Okay, not necessarily “sexy,” per se – but seductive, compelling, irresistible?
Yes, I think so. And Yaman Coskun explains why and how.
Click the play button below to watch the video:
And while we’re at it, can someone please ban spots that repeat phone numbers four times? If I wanted to remember a phone number I wouldn’t own a smartphone.