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Wake up, Radio, to the Mobile Challenge
I’ve been pondering this question: Which way would consumers prefer to listen to the radio on their mobile devices, over the Internet or...
mramsey1
Nov 9, 2010


The Return of Horror Radio
Once upon a time, things that go bump in the night went bump in the night on the radio. Everything old is new again, particularly when...
mramsey1
Nov 7, 2010


12 Satisfying Seconds of Advertising
So I’m listening to Pandora on my home audio/TV system via my Blu-Ray DVD player. I was tuned in for about an hour as I read a book,...
mramsey1
Nov 7, 2010


“Every Business is a Media Business”
Unless you understand the forces changing business today, there is no tomorrow for you. This short podcast from the Harvard Business...
mramsey1
Nov 6, 2010


You’re in the Experience Business
If the average broadcaster (and I mean the average one) ran Starbucks, what would that experience be like? Would it be even remotely like...
mramsey1
Nov 4, 2010


How to Unlock the Hearts and Minds of your Consumers
Earlier this week I posted a conversation with marketing change agent Tom Asacker about radio. I actually had two conversations with Tom....
mramsey1
Nov 3, 2010
Help! My Facebook Fan Page has been Invaded!
What do you when local event promoters and desperate music label hitmakers take their case straight to the folks who love you the most,...
mramsey1
Nov 3, 2010


Opportunity Screams for Radio – Talking with Tom Asacker
Tom Asacker is one of my favorite marketing change-makers. He is a popular speaker around the world and works directly with the...
mramsey1
Nov 3, 2010


The NAB doesn’t seem to understand Radio’s Future
Sometimes the NAB doesn’t understand the future of its own industry. I’m referring to one point written by NAB to Radio Ink and following...
mramsey1
Nov 2, 2010


5 Lessons Radio can learn from Blockbuster
Blockbuster once defined the video business. Now in bankruptcy, it has shuttered thousands of stores and fired thousands of employees....
mramsey1
Oct 27, 2010
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