top of page

Search


Listeners are People First, Format Fans Second
Recently I was asked to speak to a group of broadcasters representing one format. “Tell us more about fans of our format,” I was asked....
mramsey1
Dec 4, 2013


How to “Rescue” Radio
How to “rescue” radio? Doc Searls has some ideas, and Doc’s a very smart man. He is, among other things, the co-author of the classic The...
mramsey1
Dec 3, 2013


Whatever Happened to Podcasting?
[A longer version of this post appeared in NetNewsCheck] “Podcasting” is the term describing the creation and consumption of on-demand...
mramsey1
Nov 22, 2013


Advertising is about Audiences – not Distribution Channels
Twitter’s ability to attract a swarm of conversations around particular TV shows means that it can marshal a large audience engaged in a...
mramsey1
Nov 22, 2013


What Should AM Radio Do?
In this short video, I spell out what AM should do to continue to thrive. Hint: The answer’s not going to come from our friends in...
mramsey1
Nov 13, 2013


Radio and the Future of Digital: 2013
Henry Blodget at Business Insider just published an updated look at the future of digital media that has consequences for those who are...
mramsey1
Nov 12, 2013


How to Pick the Hits
The “golden gut.” It’s what separates those who can pick a hit from the rest of us. But what does the science tell us? Its lesson is...
mramsey1
Nov 10, 2013


What’s the Future of Radio in the Connected Car?
What does the crystal ball predict about the future of the so-called “connected car” and radio’s place in it? That was the purpose of my...
mramsey1
Nov 6, 2013


Lessons for Radio from Time Warner Cable
Earlier this year, CBS was blacked out on Time Warner Cable in several major markets due to a dispute over content rights fees. CBS...
mramsey1
Nov 4, 2013


Radio is Afraid of Change
There’s no doubt about it: Consistency matched to consumer expectations is a big reason why listeners keep coming back to the brands they...
mramsey1
Nov 2, 2013
bottom of page
