Show Me the New Talent
A friend in Public Radio reached out to me the other day. He was looking for talent. Fresh talent. For a major broadcast client who wanted some original voices that speak to a younger demographic than the one Public Radio (and News/Talk) is most famous for. And I got to thinking…. How many times have I been asked for new “spoken word” talent by commercial broadcasters? Zero. This fellow realizes what most of my commercial peers do not: The new talent is all around us but rar