Radio and the End of Personalization
There is a sense of inevitable satisfaction in the idea that we can get from digital platforms exactly what we want whenever we want it,...
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mramsey1
- Sep 18, 2013
Personalization is Everything
“Only a feature.” What an odd phrase! Especially coming from an industry which too often works overtime to avoid anything personalized...
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mramsey1
- Feb 17, 2012
The Limits of Personalization
Okay, so I have weird tastes. I’m the guy whose favorite dishes in restaurants are discontinued for lack of interest. And my music...
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mramsey1
- Jun 1, 2011
How Radio Can Battle Pandora – Part 2: Beyond Music
(This is part 2 of the post. For part 1, go here) Recently, the radio industry has obsessed on a few low hanging strengths relative to...
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mramsey1
- May 31, 2011
How Radio Can Battle Pandora – Part 1: Wake Up Radio
When broadcasters take a break from diminishing Pandora long enough to recognize that they have to worry about it, how do they respond?...
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mramsey1
- Sep 22, 2010
Radio’s Personalization Revolution
What’s the point in this, you might ask? The point is that value accrues to that which can be customized to my own interests and tastes....
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mramsey1
- Sep 16, 2010
“It’s about Me”
Once upon a time media was something you consumed and somebody else owned, often because a license was granted to them. We talk a lot...
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