02/11

You are Invited to hivio 2016 – the Audio Future Festival

There are events for radio and online radio and digital and local revenue and commercial and public and Christian broadcasters, but there's no event for people across the audio space to gather together in one place at one time. Audio is one medium, and hivio, the audio future festival, is that one event. I'm proud to announce that tickets are available for the fourth annual hivio audio future festival - in Los Angeles on June 2 and 3, 2016. Who's on the stage? We have a confidant of Virgin's Richard Branson. We have a digital agency CMO who works for many of the world's most … [Read more...]

02/10

Radio Listeners Have More Sex

A recent study set out to determine the difference between hearing music aloud and together with others (the way radio tends to be consumed) versus hearing that music alone (e.g., via earbuds or headphones). The study, sponsored by Sonos and Apple Music, came to this conclusion (reported in Mashable): With music being played aloud, families reported spending 13% more time together and were in closer proximity to each other (20% more of the time). That second stat may have something to do with the huge increase in sex. Globally, the music listeners reported having 67% more sex. While the … [Read more...]

02/09

Media Unplugged: Donald Trump’s 10 Brand Secrets – Revealed!

Donald Trump’s ten brand secrets – revealed! And… From stodgy magazine to multimedia juggernaut – how The New Yorker did it. It’s episode 36 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Plus, rants and raves on the meaninglessness of taglines, the platform that can turn your idea into a book in just 12 hours, and more. Listen as we go inside media to reveal the ugly truth! Click the play button below: And if you're reading this by email, click here for the audio. For show notes go to the Media Unplugged site. Sample and … [Read more...]

02/08

No AM Radio? Automakers Should Listen To Their Customers

Now I am as pro-technology as anyone you'll find in the audio space, but the reason to be pro-technology is to be pro-consumer. Because any technology that doesn't serve the interests and desires of consumers is a solution that, by definition, nobody wants. And the only thing worse than not being wanted is being UNwanted. So it is with the ridiculous decision of BMW and Tesla to dispense with AM radio in some of their recent EV vehicle lines. Not surprisingly, some consumers are up in arms over this, as detailed in this incredibly poorly written piece in something called … [Read more...]

02/03

Announcing: hivio 2016 – Get your TIX now!

It's back! It's hivio, the audio future conference. What is it? One of the coolest events of the year, hivio brings together more than 100 of the most influential people in audio and media for two days of candid, unscripted conversation. This is not your father's NAB (no offense intended, NAB). Amazing thought-leaders and provocative presentations. No boring panels. No celebrity keynoters. hivio is LIVE in LA on June 2 and 3, 2016 at the Andaz West Hollywood. Tickets and more information are available here Early-bird tickets are available for a limited time and in limited … [Read more...]

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