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    Radio: There Will Be No More New Music Formats
    mramsey1
    • Nov 7, 2016

    Radio: There Will Be No More New Music Formats

    If you’re waiting for a new music format – a knight in shining armor – to save your flagging ratings, then you will be waiting for the rest of your professional career. Because there never will be one ever again. What’s the next big new format? Radio has been asking that question forever. Most recently, the answer was Classic Hip Hop. Is it the next big thing? Maybe not (from Radio Ink): If you listened to Radio One CEO Alfred Liggins on his earnings call you might come to th
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    WMMR’s Bill Weston on Why Personalities Matter
    mramsey1
    • Jun 26, 2012

    WMMR’s Bill Weston on Why Personalities Matter

    Philadelphia Rock legend WMMR has that rarest of things: A live overnight host. Why bother? And what does this say about the importance of personalities to radio’s future? Watch or listen to ‘MMR PD Bill Weston as he explains the critical value of talent in making connections with our listeners. Yield on that advantage at your peril, radio. “Personality is everything,” says Bill. Watch: Prefer audio?  Try this: Audio clip: Adobe Flash Player (version 9 or above) is required t
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