Tag: zen

07/21

The Zen of Social Media for Radio

She's Shama Kabani, author of the "everything you wanted to know about social media but were afraid to ask" tell-all The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue. She's also head of the Marketing Zen Group, one of the leading companies stoking the social media whirlwind. I spoke with Shama about media in general and radio in particular in this conversation. What, exactly, should radio do to expand its social media reach and effectiveness? If you prefer your video in audio form, go … [Read more...]

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