Tag: sports

02/28

The end of Sports Radio as we know it

Conversation about sports makes great radio because sports is all about sharp, informed opinions.  And God knows there is no shortage of those among fans of whatever game we happen to be talking about. Sports is, after all, an obsession.  It's why ESPN is the jewel in Disney's crown. It's why Sports stations are generally more profitable and impactful than high-rated. But that obsession - those opinions - belong to everyone who has one, not only to the hosts and the handful of callers who can circumvent the screeners. An excellent post in Harvard Business Review bemoans the tendency … [Read more...]

06/06

Is Podcasting Radio’s Enemy?

"We’re trying to make it...easy for people to listen on the radio." With those words, ESPN 980 erected the equivalent of a pay wall when they decided to delay podcasts of on-air content for 24 hours to soak up every second of potential Arbitron credit from this listening.  In other words, the goal was to force people to listen on-air whether they wanted to or not. This assumes, of course, that you can force consumers to do anything in a world of a zillion choices (hint:  You can't). Isn't it ironic that this news comes on the very day that Apple announces the ability to get your media … [Read more...]

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