Tag: rush limbaugh

01/15

Your Audio Does Not Want to Go Viral

Everybody wants to go viral. It's as if your little corner of fame or infamy is not complete unless you have some tidbit of content achieving the kind of exponential exposure that used to require things like, say, TV or radio. The same goes for those who create audio content and post it online with all the best intentions and hopes for a viral miracle. So the other day I read something that stopped me cold. It was a comment from Jenna Weiss-Berman, director of audio at BuzzFeed, a platform which knows approximately everything about going viral. And here's what Jenna said: Audio will … [Read more...]

02/05

Hey Radio: “The Shark is Not Working”

JAWS is a classic movie not because of its shark but because its shark is hardly in the movie. Check out what the late producer Richard D. Zanuck told Rue Morgue about the shark that was, it seems, almost never working: Steven [Spielberg] and I have often looked back and said, “You know, if we had all the tools that we have today, we wouldn’t have made as good a picture” because we would have overdone the shark, if we could have just digitally done whatever we wanted. The irony…is that the shark was in the script in the first scene. But it wasn’t working. So it inspired Steven and the … [Read more...]

03/20

Talk Radio: Is it Safe to be Unpopular?

And the furor over Rushgate goes on... Piping in from the perspective of Talk Radio talent was Tampa Bay's Mark Larsen, who wrote this to NTS Media Online's Al Peterson: It’s the Internet — it has changed everything. It used to be only the immediate listening audience at the time of an ‘offense’ by a host responded to the incident — usually by calling the show or writing a snail-mail letter to the manager. If the immediate audience was amiable to the host, it was like a tree falling in the forest and no one cared. But with the Internet, incidents get Tweeted, YouTube’d, played and replayed … [Read more...]

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