Tag: pulse

01/20

Survey: Radio Managers Anticipate Dramatic Rise in Digital Revenue

In the first release from a new study Mark Ramsey Media¬†just conducted among radio industry thought-leaders, managers expect a dramatic rise in the fraction of their overall revenue that will derive from digital sources. The study was conducted by telephone in November and December, 2014, among more than 100 top-50 market radio General Managers, Sales Managers, Digital Executives, and Program Directors. It's Mark Ramsey Media's first annual "Pulse" study that measures¬†attitudes of radio industry managers. While it should come as no surprise that digital is perceived as ever-more-important … [Read more...]

* = required field

Dive Into The Blog