Tag: model

01/04

Look Out! Ford will Support Apple CarPlay and Android Auto by 2017

Ford is going all-in on bringing Apple CarPlay and Android Auto to the auto dashboard: Ford is making Apple CarPlay and Android Auto available on all 2017 vehicles equipped with Sync 3 in North America, starting with the all-new Ford Escape. Owners of 2016 vehicles equipped with Sync 3 will get an opportunity to upgrade "later in the year," the company said without providing details. What this means is that, beginning with 2017 auto models, the new car will essentially become a smartphone with wheels. You need to wrap your head around this in order to appreciate what it does and doesn't … [Read more...]

11/13

What Should AM Radio Do?

In this short video, I spell out what AM should do to continue to thrive. Hint: The answer's not going to come from our friends in Washington D.C. What does it mean to be in the "AM Radio Business" - and is that even the one you're in? I think we're asking ourselves the wrong questions and, as a result, getting the wrong answers. Prefer audio? Try this: [jwplayer mediaid="10310"] Download Audio (You can subscribe to all the MRM video and audio via iTunes and get the goodies before everybody else. You can also get advance notice of this content if you "like" MRM on … [Read more...]

02/07

What a Radio Brand is Now

Is your radio brand nothing more than the sound emanating from the speakers produced by your tower? Or is it something much more? Well, in 2012 and beyond it can be a LOT more. But understanding this requires a new way to think about what a radio brand is and how to leverage it across platforms. It begins with a definition, because if we don't understand what we are then we can't possibly realize our fullest potential. I boil down my definition in this short video.  Watch: [iframe http://player.vimeo.com/video/36312095?title=0&byline=0&portrait=0 500 281] Prefer audio? … [Read more...]

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