Tag: mike henry

02/23

Getting Inside the Heads of Real PPM Panelists

Yesterday, I posted a conversation with Broadcast Architecture's Allen Kepler about the video interviews he recently conducted with real PPM panelists. Among the questions addressed: Why do they do it?  Do they follow the rules?  Do they even know it’s about radio, or do they think it’s about all media?  What do they think of the meters themselves and are they embarrassed to be seen wearing one?  Is it true that multiple households kept their meters moving by attaching them to ceiling fans?  And what should you do to target the kind of folks who are likely to be panelists? Allen … [Read more...]

10/18

The Future of News/Talk Radio

Last week I was honored to be part of a panel at Al Peterson's NTS MediaOnline Talk Show Boot Camp in Marina Del Rey. The topic was, as ever, the future.  In this case the future of News/Talk radio. Besides me, the panel also featured D: All Things Digital's Kara Swisher, Sound Mind LLC's Brian Glicklich, and Paragon Research's Mike Henry. Erica Farber was our fabulous and able moderator. This audio is the full session, including Q&A (I was holding the mic so that explains why the fidelity is biased in my direction). Important listening for all in the News/Talk … [Read more...]

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