Tag: mark ramsey

05/07

Disney and the Future of TV

Disney and the future of TV. And... Has Apple poisoned Netflix? Plus rants and raves about the fallout of Dunkin's decision to banish "Donuts" from its name and the phenomenon of "niche-ification." It’s episode 92 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Listen as we go inside media to reveal the ugly truth! Click the play button below: And if you're reading this by email, click here. Sample and subscribe to Media Unplugged at Apple Podcasts. Or do the same at Stitcher. Or Google Play. Or wherever you listen to … [Read more...]

04/01

Media Unplugged: Big Media will have its hands full with Netflix

Prediction: Big media will have its hands full with Netflix. And... Spotify and Gimlet and Anchor, oh my! Plus, rants and raves on "grit" and pop up service apps like Recharge (hotel-by-the-minute), Popup (ephemeral coffee shops), and Breather (on-demand private workspaces). It’s episode 91 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Listen as we go inside media to reveal the ugly truth! Click the play button below: And if you're reading this by email, click here for the audio. Sample and subscribe to Media Unplugged at Apple … [Read more...]

12/11

Media Unplugged: Overpriced Shoes? A Hail Mary “Payless”

Overpriced shoes? A Hail Mary "Payless." And... Will malls look more like...towns? Plus, rants and raves on Youtube "Superwoman" Lilly Singh, Capital One Cafe's, and personalized celebrity videos from Cameo.com It’s episode 89 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Listen as we go inside media to reveal the ugly truth! Click the play button below: And if you're reading this by email, click here for the audio. Sample and subscribe to Media Unplugged at Apple Podcasts. Or do the same at Stitcher. Or Google … [Read more...]

12/03

Mark Ramsey Media Announces New Division – for Christian Broadcasters

Today I'm proud to announce something new: A new division of my company, Mark Ramsey Media. For many years we have served the research needs of all broadcasters everywhere. That will not change. Christian broadcasters, however, are a special subset with special needs and - in many cases - a business model driven by fans, not by ratings. Over time, my company has become the leading strategic research firm for Christian radio. So now we're doubling down with a new division built from the ground up with that market’s unique needs in mind. This new division will not only provide custom … [Read more...]

11/14

Introducing a Very Special New Podcast…People Like Us: Inside Philadelphia

25 years ago HIV was a death sentence. Those living with HIV were sometimes discriminated against and often shunned. And then came Tom Hanks, Denzel Washington, director Jonathan Demme, and a movie called Philadelphia. That movie and the developments in HIV treatment which followed it changed the face of HIV and AIDS in America and throughout the world. In celebration of the 25th anniversary of Philadelphia, I am proud to announce a new two-episode podcast series: People Like Us: Inside Philadelphia. Here's how the news was covered in the entertainment trade publication The … [Read more...]

10/30

Media Unplugged: Can Netflix Become HBO Before HBO Becomes Netflix?

Can Netflix become HBO before HBO becomes Netflix? And... Can Radio survive without passion? Plus, rants and raves on Netflix's "The Haunting of Hill House," the demise of SEARS, and more. It’s episode 88 of Media Unplugged with branding authority Tom Asacker and media strategist Mark Ramsey. Listen as we go inside media to reveal the ugly truth! Click the play button below: And if you're reading this by email, click here for the audio. Sample and subscribe to Media Unplugged at Apple Podcasts. Or do the same at Stitcher. Or Google Play. Or wherever you listen … [Read more...]

10/22

Inside JAWS Nominated for iHeartRadio Podcast Award

Today iHeartRadio announced their first-ever podcast awards to take place before a live audience in LA next January. And I'm proud to announce that our series - Inside JAWS - has been nominated! Hooray, team! What a pleasure and an honor to be on such a short list of great series! The way the winner is chosen is via social media prowess, so I would be grateful if you enjoyed the series enough to vote for it here. That said, the honor is really in the nomination as far as I'm concerned, so thanks to my irreplaceable and hugely talented sound design collaborator Jeff Schmidt who … [Read more...]

09/20

Pandora’s Future in Your Car

Today Radio Ink reported that Pandora is being dropped from Toyota's dash display. The report was based on an email sent to Toyota Entune users by the carmaker. Is this dire for Pandora? Should radio be celebrating? No. And no. I own a late model Toyota and I received that email. First, anyone who is forced to suffer Toyota's miserable Entune entertainment system knows it's easily the worst thing about their Toyota which, fortunately, can be easily circumvented by accessing the content of your choice directly though your mobile phone. Toyota's system is clunky and … [Read more...]

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