Why are you investing the time, energy, and effort you're putting into social media? And more importantly, are you investing that energy right? I could write a post about tactical techniques to spike listenership via social media, but authorities like NuVooDoo will happily walk you through exactly that kind of campaign. Instead, I want to write about something larger: How does your brand view social media and its ongoing role in stoking attention, interest, tune-in, and tune-back to your station? Here I'm talking about the over-the-air manifestation of your brand. There are a host of … [Read more...]
Tag: jon hamm

03/25
How Social Media Can Improve Your Radio Station’s Ratings
Category: Social Media Tags: billy joel, demi lovato, hootsuite, how to, jimmy fallon, jon hamm, kevin bacon, lost remote, mark ramsey, mark ramsey media, Media, radio, radio industry, ratings, social media, tonight show, uberVU
